Chair of Marketing

Department of Marketing


Who we are

We are a young, dynamic team of marketing researchers with an interdisciplinary background. The main part of our research is empirical with an international focus.

The department strives to contribute to the field and attempts to stimulate debates on current issues. Teaching is deeply interwoven with latest research findings. In this way, our students get insights into the developments in the field. We aspire to provide high quality teaching, so that students are best equipped when graduating from Kiel University.

The department has strong ties to marketing practice. In collaborative projects, marketers and companies can benefit from the transfer of latest research findings.

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