Chair of Marketing

Consume less and be happy? JoCA-special issue published

Mar 08, 2016

The Journal of Consumer Affairs recently published  a special issue on "Anti-Consumption and Consumer Well-being" (edited by Mike Lee and Stefan Hoffmann).

Link:

Guest editorial:

Hoffmann, S.; Lee, M. S. W. (2016). Consume Less and Be Happy? Consume Less to Be Happy! An Introduction to the Special Issue on Anti-Consumption and Consumer Well-Being. Journal of Consumer Affairs, 50(1), 3–17.